Competitive online presence analysis and audit
A successful digital strategy is based on correct analytics setup of your web properties and your business, giving you a clear understanding of how your market views you versus your competition.
Complete company analysis
A complete company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors, giving you viability into how the marketplace views you versus your competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your digital campaigns and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate aims and goals which plays an important role in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.
Projects optimizing behavior
We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.
Average improvement points identified through Competitive and Presence Analysis
21
Companies analyzed
12
Market position
16
Content auditing
10
Customer auditing
13
Citation analysis
15
In-page analytics
Tell us about your Competitive Analysis needs
Let us help you optimize your digital strategy and you'll grow your business with passion
Get a professional analysis/audit of your online marketing and branding strategy tailored specifically to meet your needs.
Testimonials
See all testimonials"We have a constant flow of new leads thanks to Media Planning Associates! They gave us all the tools we needed to optimize sales and convert more leads into customers. Bottom line is, we are busier than ever and we never worry about where our next job will come from. Thanks again to Lamont and his team."